About The Portal

The portal AgroLoomCraft is an integral part of the project “Capacity Building of the MSMEs in North-East India for Export Competitiveness” undertaken by United Nations Development Programme (UNDP) and India Exim Bank. The project aims at strengthening the technical and managerial capacities of the Micro, Small and Medium Enterprises (MSMEs) of North-East India in addition to providing market linkages to them. It also works towards enhancing the export ecosystem of the region. The project, which covers the sectors of Agriculture, Food Processing, Handloom and Handicrafts, is being initially implemented in Assam and Mizoram. The target group consists of MSMEs, Farmer Producer Organizations (FPOs), Farmer Producer Company (FPCs), Self-Help Groups (SHGs), cooperatives, enterprises, companies and individual entrepreneurs.

AgroLoomCraft has been developed with the primary objective of providing market linkages to the MSMEs and strengthening the export potential of the clusters of the region. In addition to this, the portal also acts as a resource repository for entrepreneurs and stakeholders associated with this sector. In line with the objectives, two components of the portal have been conceived- the Knowledge Hub and the Buyer-Seller Hub. The two components have been described through the inforgraphics presented below.


While the Knowledge Hub acts as a resource repository by providing information and data on the clusters of the region, the Buyer-Seller Hub helps in providing market linkages to the producers of North-East India. Through the Buyer-Seller Hub, enterprises can register as sellers and upload their products that are displayed on the Product Catalogue. Visitors can browse through these products and register as buyers if they wish to purchase a product. However, as the portal is not an e-commerce platform, no transactions take place on the system. Registered buyers can access the contact details of sellers and get in touch with them directly for making a purchase. The system has been designed to include both institutional and individual buyers who belong to domestic as well as international markets. Sellers can also register as buyers if they are interested in purchasing the products of other sellers. A mobile application named AgroLoomCraft has also been developed to provide easy access of the Buyer-Seller Hub to entrepreneurs and can be downloaded from Play Store.

About The Partners

India Exim Bank

India Exim Bank was established to fulfill the need for a specialized export credit agency for India and the role of international trade in India’s economic development. The Export-Import Bank of India Act was passed in September 1981 and the Bank commenced its operations in March 1982. Today with its rich pedigree, it serves as a growth engine for Indian Businesses range of products and services. This includes import of technology and export product development, export production, export marketing, pre-shipment and post-shipment and overseas investment. The Bank has supported entrepreneurs of North-East India through multiple channels including, among others, financing of export oriented units; identifying potential export sectors/products through research studies; promoting knowledge and institutional building through by setting up libraries and instituting scholarships in Universities and Institutions in the region; supporting skill development and capacity building through its grassroots initiatives; and linking local producers with international buyers through its market advisory services. Read more at https://www.eximbankindia.in.

United Nations Development Programme (UNDP)

UNDP works in almost 170 countries and territories, helping to achieve the eradication of poverty, and the reduction of inequalities and exclusion. They help countries to develop policies, leadership skills, partnering abilities, institutional capabilities and build resilience in order to sustain development results. The organization has been working in India since 1951 in almost all areas of human development, from democratic governance to poverty eradication, to sustainable energy and environmental management. UNDP’s programmes are aligned with national priorities and are reviewed and adjusted annually. In North-East India, UNDP has actively been working for achieving the Sustainable Development Goals (SDGs) and in areas such as disaster management, health, education, clean energy, climate change, skill building, livelihoods and entrepreneurship. Some initiatives currently taken up by UNDP in the region are- Localization of SDGs, Building Resilience of Communities; Providing Technical Assistance to District Administrations for Transformation of Aspirational Districts, Electronic Vaccine Intelligence Network (eVIN), Sustainable Livelihoods and Conservation of the Himalayan Ecosystem. Read more at http://www.in.undp.org.